Keep KUSP Radio Local – KUSP Forward Campaign

Like you I was shocked two weeks ago to learn KUSP is considering selling its license to Classical Public Radio Network  in L.A. KUSP is the station we have all built as a community since 1973.

Since then, there has been an active public and private campaign  (called KUSP Forward) to prevent a sale and to re-engage KUSP in its core mission of local service to the communities here on the Central Coast. I am happy to report that there is progress,  thanks in great part to your actions and the outpouring of concern.

The station has postponed (temporarily) the sale negotiations and has scheduled a series of public meetings to hear input about the future of the station. KUSP Forward feels there is a way to cut costs and retool the station to be more locally focused in its programming and operations. The goal is a sustainable financial model that retains local control of the license.

KUSP is considering a number of proposals (including selling). So if you feel strongly about local radio, now is the time to speak out. If you can come to one of their hosted meetings, here is the schedule:

Monterey Meeting: Thursday, May 21, 7:00 PM – Casa Fuente, Room 434, Middlebury Institute of International Studies at Monterey, 450 Pacific Street, Monterey.

Salinas Meeting: Wednesday, May 27, 7:00 PM – Monterey County Office of Education, 901 Blanco Circle, Salinas.

Aptos Meeting: Tuesday, June 2, 7:00 PM – Jack & Peggy Baskin Center for Philanthropy – Community Foundation Santa Cruz County, 7807 Soquel Drive, Aptos

Monterey Meeting: Thursday, May 21, 7:00 PM – Casa Fuente, Room 434, Middlebury Institute of International Studies at Monterey, 450 Pacific Street, Monterey.

Salinas Meeting: Wednesday, May 27, 7:00 PM – Monterey County Office of Education, 901 Blanco Circle, Salinas.

Aptos Meeting: Tuesday, June 2, 7:00 PM – Jack & Peggy Baskin Center for Philanthropy – Community Foundation Santa Cruz County, 7807 Soquel Drive, Aptos

– See more at: http://www.kusp.org/meet-sched.shtml#sthash.xfuT9Gf7.dpuf

Monterey Meeting: Thursday, May 21, 7:00 PM – Casa Fuente, Room 434, Middlebury Institute of International Studies at Monterey, 450 Pacific Street, Monterey.

Salinas Meeting: Wednesday, May 27, 7:00 PM – Monterey County Office of Education, 901 Blanco Circle, Salinas.

Aptos Meeting: Tuesday, June 2, 7:00 PM – Jack & Peggy Baskin Center for Philanthropy – Community Foundation Santa Cruz County, 7807 Soquel Drive, Aptos

– See more at: http://www.kusp.org/meet-sched.shtml#sthash.xfuT9Gf7.dpuf

Monterey Meeting: Thursday, May 21, 7:00 PM – Casa Fuente, Room 434, Middlebury Institute of International Studies at Monterey, 450 Pacific Street, Monterey.

Salinas Meeting: Wednesday, May 27, 7:00 PM – Monterey County Office of Education, 901 Blanco Circle, Salinas.

Aptos Meeting: Tuesday, June 2, 7:00 PM – Jack & Peggy Baskin Center for Philanthropy – Community Foundation Santa Cruz County, 7807 Soquel Drive, Aptos

– See more at: http://www.kusp.org/meet-sched.shtml#sthash.xfuT9Gf7.dpuf

Monterey Meeting: Thursday, May 21, 7:00 PM – Casa Fuente, Room 434, Middlebury Institute of International Studies at Monterey, 450 Pacific Street, Monterey.

Salinas Meeting: Wednesday, May 27, 7:00 PM – Monterey County Office of Education, 901 Blanco Circle, Salinas.

Aptos Meeting: Tuesday, June 2, 7:00 PM – Jack & Peggy Baskin Center for Philanthropy – Community Foundation Santa Cruz County, 7807 Soquel Drive, Aptos

– See more at: http://www.kusp.org/meet-sched.shtml#sthash.xfuT9Gf7.dpuf

If you can’t attend, consider writing a letter to the board: www.kusp.org/boards/shtml

If you would like to come to a KUSP Forward meeting and be part of crafting a proposal to keep the station in local hands, our next meeting is Wednesday, May 27th at 5pm at the Santa Cruz Public Library Community Room at the Main Branch. There is a KUSP Forward Facebook page (205 members and counting) https://www.facebook.com/pages/KUSPForward/1447121732267309

and a website, http://kuspforward.weebly.com/ as well as a discussion group on Yahoo.

Please send an email and let me know if you’d like to be kept in the loop on the latest developments.

This will play out rather quickly over the next few months. It is essential that those of us who want to keep KUSP as a local entity stay engaged. That can mean letters to KUSP, phone calls, letters to the editor,  and coming to meetings, or just staying informed and talking to your friends about it.  If there is a new model we can all get behind, it will mean donating $, of course. I am pledging to donate a substantial amount (for me) should a new, more localized model emerge. So much these days feels beyond our ability to change, but not this.

Thank you for all you do for our community,

Sincerely,

Rachel Anne Goodman

kusp2015

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3 thoughts on “Keep KUSP Radio Local – KUSP Forward Campaign

  1. it wouldn’t be the end of the world if KUSP sold its license to the classical public radio network at USC — that’s KDFC!!!! — the non-commercial, listener-supported classical station dick and i listen to!!!! when we’re coming over the hill on 17 we lose the signal near the summit. if KUSP broadcast it we could continue listening all the way to the coast and probably quite a way up and down the coast, too. you like classical music, so you might benefit as well. let’s bring a little culture to the central coast and santa cruz mountains!! the change in format could be worse!

    Liked by 1 person

  2. I couldn’t agree more Cay. I am a classical music lover but the few classical music programs that KUSP broadcasts are unlistenable. The announcers blabber on for five, ten, even fifteen minutes at a time and they often play inferior performances. The one exception was Dale Owen who had a Wednesday night show. He kept the chatter to a minimum and when he did talk it was some interesting tidbit that was worth hearing rather than a scholarly and often ill-informed musicology lesson. I would call Dale occasionally to chat and he was so kind and delightful. Sadly, he passed away a couple of years ago and that was the end of my listening to KUSP.

    Here’s a story that says a lot about KUSP. Four or five years ago I was listening to the Monday night opera show and it was unspeakably bad. I don’t think there was a second of music in the first 45 minutes. It was just talk, talk, talk between the know-it-all announcer and his guests who were equally full of themselves. The next business day I called to complain to the manager Terry Green. The call was answered by someone who identified himself as Michael and whose job appeared to be screening calls for Mr. Green. Fair enough. I’m sure plenty of whackos call radio stations and people in charge shouldn’t have to waste their time on that.

    When I told Michael why I was calling he became dismissive and insulting, telling me I had no right to tell the volunteer announcers how to do their shows, and if I didn’t like what I heard I should listen to another station. Then he hung up on me!!

    When I called back I swallowed my anger as best I could and explained that I had probably given KUSP thousands of dollars over twenty five years of listening, that my concerns were reasonable and that I had every right to take my concerns directly to Mr. Green. Michael replied that KUSP didn’t need money from people like me, uttered an obscenity, told me not to call back and hung up. I tried again the next morning to reach Mr. Green and got the same treatment. Unbelievable!!

    Rather than send a complaint letter to Mr. Green or the Board I realized that abusing unhappy members was probably this guy’s job and that he was just reflecting KUSP’s sense of “customer service.” From that day forward I listened to KAZU and KQED for news, and to KUSC for classical music. When I heard USC had taken over KDFC in San Francisco my listening switched there and I have never looked back. I have it on all day in my office in Menlo Park.

    In the Sentinel last week I saw an editorial cartoon that described KDFC’s classical music as “Muzak on Prozac.” That was true years ago when KDFC had commercials, but since USC took charge it has become a wonderful station. The music is skillfully presented and the announcers are delightful, informative and BRIEF in their commentary.

    So I could not agree more with you Cay. If there are any classical music lovers reading this, give KDFC.Com a try and you’ll soon be thinking “good riddance” to KUSP, its contempt for donors and the Amateur Hour radio it presents. I plan to up my contribution to KDFC. Maybe I’ll send a copy of the receipt to Michael at KUSP.

    Like

    • I couldn’t disagree more!

      the question is moot, now but KDFC plays classical music’s greatest hits KUSP classical programming is far more sophisticated. You can listen to KDFC now without the loss of the unique programming provided on KUSP’s classical programs.

      Like

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